The New York ASSMAN License Plate is produced as seen on Cosmo Kramer’s 1973 Chevrolet Impala in the episode “The Fusilli Jerry” from the television series Seinfeld.
Kramer was referred to as "Assman" in reference to the license plate the state of New York accidentally gave him in the episode "The Fusilli Jerry". Kramer spots a picture on the wall at the doctor's office portraying the doctor's boat with the name "ASSMAN" on it. Kramer asks the proctologist if his recently renewed license plates had perhaps been mixed up with someone else's and whether he is the "Assman" and the doctor winks back. From off-screen, Frank is heard saying, "It was a million-to-one shot, Doc."